Items where Author is "Govinda Raj, Vimala"
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Article
Muslim, Aini Khalida and Kok, Hao Yuan and Mohd Tan, Athirah and Ishak, Muhamad Izaidi and Ahmad, Naveed and Govinda Raj, Vimala (2026) Influence of ai chatbot communication features and ai service agent marketing effort on customer satisfaction in online car rental platform. International Journal of Research and Innovation in Social Science (IJRISS), X (1). pp. 5053-5072. ISSN 2454-6186
Muslim, Aini Khalida and Mohd Tan, Athirah and Ahmad, Naveed and Ishak, Muhamad Izaidi and Govinda Raj, Vimala and Mohd Dzulkifli, Dzunnur Zaily (2025) Holistic organizaational transformation and dual-mode innovation culture: Explaining apple's strategic marketing success and sustainability. International Journal of Research and Innovation in Social Science (IJRISS), IX (XXVIII). pp. 482-491. ISSN 2454-6186
Muslim, Aini Khalida and Ahmad, Naveed and Mohd Dzulkifli, Dzunnur Zaily and Govinda Raj, Vimala and Ishak, Muhamad Izaidi (2024) Smart card attendance systems in educational institutes: A systematic review. Journal of Technology Management and Technopreneurship, 12 (2). pp. 61-90. ISSN 2231-7996
