Mohamad, Siti Hajar and Othman, Norfaridatul Akmaliah and Jabar, Juhaini and Abdul Majid, Izaidin (2014) The Impact Of Customer Relationship Management (CRM) Processes Towards Business Performance. International Journal of Research in Management, 4 (5). pp. 11-24. ISSN 2249-5908
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Abstract
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Item Type: | Article |
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Uncontrolled Keywords: | Customer relationship management, CRM processes, CRM services, Business performance, Small Medium Enterprises. |
Subjects: | H Social Sciences > H Social Sciences (General) H Social Sciences > HF Commerce |
Divisions: | Faculty of Technology Management and Technopreneurship > Department of Technology Management |
Depositing User: | Muhammad Afiz Ahmad |
Date Deposited: | 20 Sep 2017 09:01 |
Last Modified: | 03 Aug 2021 23:58 |
URI: | http://eprints.utem.edu.my/id/eprint/19390 |
Statistic Details: | View Download Statistic |
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