Generation-Y (Gen-Y) Intention To Use Of Augmented Reality (AR) Technology In Higher Education

Hamim, Muhammad Hiejasz (2018) Generation-Y (Gen-Y) Intention To Use Of Augmented Reality (AR) Technology In Higher Education. UNSPECIFIED thesis, Universiti Teknikal Malaysia Melaka.

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Abstract

In today world, technical element has been part of the world leading trend as it has become needs nowadays to measure level of technology in any institutional and even now in high education institution, dependence toward technology need to be continuously evaluate as to keep up with level of thinking and perceived toward intention to use of technology. Augmented reality nowadays shows a rapid increase usage in many areas such as transportation, health, gaming, tourism, commercialization and many more. A new era in educational has been opened with the augmented reality technology practices developed for every level of learning. It is possible to use augmented reality application for almost every subject such as engineering, medical, architecture, astronomy and many more. The group of respondent is from University Technical Malaysia Malacca, Multimedia University and Universiti Technologi Mara and they will to answer the question about the augmented reality technology. This study will evaluate the intention to use of Generation-Y (Gen-Y) using the Augmented Reality technology for education purpose. In this way, it is possible to disseminate education services to Gen-Y and to ensure easy and permanent learning that is independent of time and place, to deliver updated information to people timely and to enable participatory education.

Item Type: Thesis (UNSPECIFIED)
Uncontrolled Keywords: Consumers' preferences, Consumer behavior, Consumers -- Attitudes, Mobile apps
Subjects: H Social Sciences > H Social Sciences (General)
H Social Sciences > HF Commerce
Divisions: Library > Projek Sarjana Muda > FPTT
Depositing User: Nor Aini Md. Jali
Date Deposited: 06 Aug 2024 11:26
Last Modified: 06 Aug 2024 11:28
URI: http://eprints.utem.edu.my/id/eprint/23689
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