Arif, Sazelin (2021) Feasibility Of Establishing Malaysian Halal Certification For Home-Based Business (HBB) Food & Beverage Scheme (Kebolehlaksanaan Mewujudkan Pensijilan Halal Malaysia Bagi Skim Perniagaan Produk Makanan & Minuman Berpusat Di Rumah). Journal Of Fiqhiyyat, 1 (1). pp. 82-96. ISSN 2805-4679
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Abstract
Home-Based Business (HBB) is one of the entrepreneur groups that play an important role in the production of food & beverage products. Halal certification is very important to penetrate the wider market. However, most of the HBB entrepreneurs operated their businesses without halal certificates and halal logos. Therefore, this article aimed to identify the obstacles that make it difficult for HBB food & beverage entrepreneurs to apply for Malaysian Halal Certification (PHM) and to examine the feasibility of establishing PHM for this group of entrepreneurs' schemes. This study used a qualitative research design where interviews were conducted with 10 HBB entrepreneurs who run food & beverage in the region of Central Melaka District and one (1) halal officer from the Melaka Islamic Religious Department (JAIM) to represent the halal certification authority body. The results found that five (5)obstacles made it difficult for HBB entrepreneurs to obtain PHM namely; capital problems, misunderstanding, stringent procedures, lack of support and guidance as well as misconceptions about obtaining halal certification. The findings also showed that it is difficult to initiate a PHM scheme specifically for food & beverage HBB entrepreneurs. As an alternative, there are four (4)suggestions to facilitate them in obtaining the halal certification. This study is significant because it recommends the mechanism to make it more accessible for the HBB entrepreneurs to apply for halal certification without losing the credibility of the Malaysian halal logo and halal certificate
| Item Type: | Article |
|---|---|
| Uncontrolled Keywords: | Home, Based, Business, Halal, Certification |
| Divisions: | Institute of Technology Management And Entrepreneurship |
| Depositing User: | Sabariah Ismail |
| Date Deposited: | 28 Feb 2022 10:41 |
| Last Modified: | 28 Feb 2022 10:41 |
| URI: | http://eprints.utem.edu.my/id/eprint/25502 |
| Statistic Details: | View Download Statistic |
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