The effectiveness of digital entrepreneurship ecosystem toward enriching income generation: The moderating role of entrepreneurial intention

Adam, Sabrinah and Mohd Fuzi, Nursyazwani and Ramdan, Mohamad Rohieszan and Ismail, Albert Feisal @ Muhd Feisal (2025) The effectiveness of digital entrepreneurship ecosystem toward enriching income generation: The moderating role of entrepreneurial intention. SAGE Open, 15. pp. 1-16. ISSN 2158-2440

Text 0047425012025917141634.pdf Download (457kB)

Abstract

This study attempts to examine the functionality of the digital entrepreneurship ecosystem for low-income household Bottom 40 (B40) students toward enriching income generation and entrepreneurial intention as the moderating role in the relationship. This research applied the quantitative method using an online questionnaire. A total of 500 data were gathered from 5 Universities in Malaysia, followed by Partial Least Squares-Structural Equation Modelling (PLS-SEM) analysis to examine the hypotheses suggested in the research. The results implied that the effectiveness of the digital entrepreneurship ecosystem has a positive effect on the enrichment of income generation among B40 students in a higher education institution. It was also shown from the moderating effect analysis that entrepreneurial intention has an important function as a moderator to strengthen the relationship. The research may assist B40 students in a higher education institution for income generation through digital entrepreneurship.

Item Type:	Article
Uncontrolled Keywords:	Digital entrepreneurship ecosystem, Entrepreneurial intention, Income generation, Low-income household Bottom 40
Divisions:	Faculty of Technology Management and Technopreneurship
Depositing User:	Sabariah Ismail
Date Deposited:	09 Apr 2025 16:17
Last Modified:	09 Apr 2025 16:17
URI:	http://eprints.utem.edu.my/id/eprint/28656
Statistic Details:	View Download Statistic

Actions (login required)

View Item